When there are too many rules
I've been obsessed with rules and boundaries all week. I talk about them at a table in a cafe, read them in comments, hear them at seminars, and discuss them…

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What does it mean to mix styles (and how to do it correctly)
Today's article again risks being the shortest, just like the one about underwear. The topic is extensive, I touch on it in every second article (if not with words, then…

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Style: large waves and small bursts
UFF. After writing this article, I feel literally like Alexander Vasiliev, a fashion historian. But it seems that nowhere is the lack of a theoretical basis more acutely felt than…

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evening

Good — this is new

I will succumb to the magic of simple headlines. “Orange is the new black”, “pants are the new dress”, “Zara is the new Dior”. The latter is ridiculous, but you try to distinguish between fresh advertising campaigns: this is a recognized problem of the industry, and it is not that Zara shamelessly copies designer things, but that top fashion houses can not imagine anything that would be radically different from Zara, and at the same time successfully sold not only to elderly rich ladies who knew the great Monsieur in their youth.
Well, did you find 10 differences?Go on. The image in the title and the image below are it-girls from the online magazine H&M, dressed, respectively, in H&M:
We used to agree that if you take the average temperature in a hospital, then, definitely, a more expensive wardrobe has a better chance of looking modern and cool than a less expensive one. But here we fall into several traps, which in the end, instead of correct optimistic conclusions, lead us into mistakes and discouragement. Continue reading

Fashion that is terrifying
Miss world, Miss Universe... what beauty contests are not invented by their organizers in search of the most beautiful woman in the world! For us, the inhabitants of the civilized…

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8 reasons to be beautiful and stylish
Вeautiful and stylish beauty questions have always remained relevant. It is known that Cleopatra, Madame Pompadour, Madame Clicquot and other characters who remained in history because of their beauty and…

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Spring trends: what in the white world can not be at all
It's hard to write about something that isn't there. Imagine the article "how to collect a bouquet of cornflowers in Antarctica". Or "how civil society in Russia defends electoral rights".…

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How to wear socks and tights: advanced level
While the weather is nice and cool and dry, it's time to get sweaters and coats. And shoes on the contrary, do not remove. And in order not to freeze…

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