Athleisure: (not)sports wardrobe
This style is already fit to call not athleisure (athletic + leisure), but athcasual or even athbusiness. Elements of sporting style are so firmly embedded in the wardrobes that there is no longer any possibility (and let’s be honest) any desire to expel them from there, even if it is not a Sunday walk in the Park, but an average formal business lunch. Athleisure, in my opinion, is the fifth big trend for this year, and probably several subsequent ones (until they finally invent some exoskeleton printed on a 3D printer for mass production, or we all change into spacesuits). We have already analyzed the four previous trends: the 80’s, 90’s, post-Soviet Gopnik style and inventive layering.
In principle, I always talk about athleisure: hoodies, sneakers, bombers — all this has moved from the sports bag to the places of honor in the closet, not just on someone’s whim. But because it is so convenient. Because it is impossible to walk in the subway in heels (and so business people began to combine suits with sneakers-especially in cities where driving your car to work in the center-it has long been the lot of only the fabulously rich). And in approximately the same cities, there is an eternal problem of lack of space, so changing rooms in fitness clubs are only nominally present. And it is more convenient to get into training leggings at home, right from the morning.
Of course, such a good opportunity to expand the business (the target audience is not athletes and people who are more or less leading HLS, but in General ALL) could not miss the manufacturers of sportswear. Adidas Originals now presents collections at new York fashion week (and collaborates with Stella McCartney). And all luxury brands, as usual, produce sneakers, sneakers, leggings, sports tops and just training suits.
Rag & Bone SS17
You need to remember? Not much, really. Only that sports attire necessarily needs some item of clothing from the classic or business style. It can be:
Long coat (will hold, even if in addition to the coat, you will be wearing a sweatshirt, sweatpants and sneakers) + bag with rigid forms
Or a raincoat
The shirt (even its protruding edge immediately turns the sporty “top” and “bottom” into a relaxed casual)
Classic shoes (loafers, oxfords). And on the wave of fashion in the 90’s, of course, the combination of sweatpants and boats returned. Of course, this option can not be mandatory. Who wants to-the will try.
